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Electrical
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Digital survey of Lake Country electrical contractors
43.0608° N / 88.4037° W

Be the electrician the searchfinds first

When a breaker trips or half the house goes dark, a homeowner searches before they call anyone. I build the site, wire up the automations, and keep your Google profile accurate so you're the name that comes back.

Card on file, nothing charged until day 15. Your 14 days start the day the site goes live, so setup time never eats your trial.

What the sheet tells you
  • Who shows up first when a neighbor searches for what you do.Google's answer and the AI answer, with names. Whether one of them is you.
  • Where you lose them.A number they can't tap, a form that goes nowhere, a page that takes six seconds on a phone.
  • What to fix first.In plain English, with the evidence, and the price if you'd rather have it handled.
About two minutes. Reads public pages only.See an example sheet
Sheet 02 · The lost job
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Sunday, 1pm. The kitchen outlets die and the breaker won't reset.

This happens to electrical contractors every week. Not because the work is bad. Because your electricians are on a service call and nobody is at the phone.

  1. 1:04pmA homeowner's kitchen outlets go dead on a breaker that won't hold. She grabs her phone.
  2. 1:06pmShe searches "electrician near me" and calls the first result, a one-person electrical company. He's mid-diagnosis on a panel across town, phone in the truck.
  3. 1:08pmIt rings out. His voicemail box is full from a run of storm calls last week, so it doesn't even take a message.
  4. 1:11pmShe calls the second number on the list. A dispatcher picks up and says someone can be there today.
  5. 1:14pmShe books it on that call. No third number gets tried.
  6. 3:30pmThe second company's electrician finds a failed double-pole breaker, swaps it, and collects $340. The first electrician finishes his job at 4, checks his phone, and sees one missed call with no voicemail.
Sheet 03 · Where the calls go
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Where the calls go.

Three places electrical contractors lose work they already earned.

You can't answer a phone with your hands in a panel.

A homeowner's outlet dies, she calls the first name on her search, and you're mid-diagnosis with the cover off. She hangs up at the fourth ring and calls the next number down the list.

Your Google profile still says 2019.

The hours are wrong, the service list is missing panel upgrades and EV chargers, and the last photo shows a truck you traded in two trucks ago. Homeowners check the profile before they call, not after.

Good jobs come and go with nothing to show for them.

You swap a panel, the customer's thrilled, and nobody asks for a review before you're back in the truck. A competitor with forty reviews shows up above you for the same search six months later.

Sheet 04 · What gets built
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A site for an electrical contractor, page by page.

Built on your own domain, on accounts you own. The $2,500 implementation is waived through Oct 21. Run keeps it up for $97 a month if you ever drop the growth system.

PageWhy it is there
HomeStates what you do and where, with panel upgrades and EV chargers named up front instead of buried under a generic "services" link.
ServicesPanel upgrades, rewiring, EV charger installs, troubleshooting, and generator hookups each get their own section, so each can answer its own search.
EV ChargersEV charger installs are their own search now. A dedicated page catches the driveway-charger searches your homepage alone won't.
Service AreaNames your towns by name (Delafield, Oconomowoc, Pewaukee, Hartland, Waukesha, or wherever you actually run trucks) so local search has something to match.
ReviewsPulls your real Google reviews onto the site instead of leaving them stranded where only Google shows them.
AboutLicense number, years licensed, and a real photo, the details a homeowner checks before letting anyone into a breaker panel.
Contact / BookOne form, a phone number that actually rings you, no gate before someone can reach you.
Emergency / After-HoursGives the half-the-house-dark-on-a-Sunday search an answer instead of a dead end.
Sheet 05 · Running from day 10
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Running from day 10.

Missed-call text-back

Every call you miss while you're inside a panel gets an instant text back: who you are, that you saw the call, and a way to reply with what they need. Most people never leave a voicemail. This is the save.

Instant reply to every form

A homeowner filling out your contact form at 9pm about a tripped breaker gets a reply in under a minute, not tomorrow morning after she's already booked someone else.

Review requests after every job

After a panel swap or an EV charger install, a text goes out asking for a review while the job's still fresh. That's how the review count climbs without you remembering to ask.

Google Business Profile, kept accurate

Hours, service area, and services (panel upgrades, EV chargers, generator hookups) stay current, with photos that aren't three trucks old. I check it monthly so it doesn't drift back to wrong.

What Grow adds, $297/mo

  • Lead qualification and scheduling, so a call about a dead outlet doesn't sit in your inbox until you're done for the day.
  • Quote follow-up on every panel upgrade or rewire estimate you send, automatically.
  • One new local page a month, built around a specific job type or town.
  • A monthly report in plain numbers: calls, reviews, and where the leads came from.
Sheet 06 · Two plans
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No call to find out the price.

Fixed price, published here. Card on file, nothing charged until day 15. No call required.

Grow

Everything in Run, plus the part that turns leads into jobs: text-backs, follow-ups, review asks, and a new page every month.

$297per month, 14-day free trial
  • Everything in Run
  • Missed-call text-back and an instant reply to every form, day or night
  • A CRM and pipeline, so every lead has a next step and none go quiet
  • Lead qualification and scheduling by text, so a lead becomes a booked estimate without you
  • Quote follow-up that doesn't depend on your memory
  • The review engine: requests after every job, replies, and a monthly count
  • One new local page every month, plus Facebook ad templates and a one-page report
Start the 14-day trial

Or $2,970 a year, paid once, same trial.

Run

Keeps your website up and running. Hosting, fixes, your forms, and an email the second a lead comes in. Pick this if you only want the site.

$97per month, 14-day free trial
  • A website built for your trade, live on your domain. The $2,500 implementation is waived through Oct 21
  • Hosting, monitoring, and maintenance, so it stays up and stays fast
  • Contact and quote forms with an email to you the moment one comes in
  • A lead inbox with every form and call in one place
  • Analytics you can read, plus Google Business Profile kept accurate
  • Two small edits a month: new photos, hours, a price, a new service
Start Run instead

Or $970 a year, paid once, same trial.

Card on file, nothing charged for 14 days, cancel from your account anytime. Your domain and Google profile stay in your name. Need one thing fixed instead? The one-time fixes are priced on the page too.

Sheet 07 · The trial
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The trial is the demo.

1
Day 0

Day 0

Start the trial. Card on file, nothing charged. I call within one business day to get your logo, your services, and your towns.

2
The build

The build

I build the site on your own domain and tune your Google profile. You see it as it comes together and approve it before it goes live.

3
Go-live

Go-live

The site and the lead system switch on together. Your 14 days start here, not at signup, so you get 14 days of the thing actually working.

4
Day 15 live

Day 15 live

First charge, or cancel from your account with no call. Only want the site kept up? Step down to Run.

Sheet 08 · The electrical calendar
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The electrical calendar.

Storm season, summer
Wind and lightning trip breakers and fry panels across Lake Country all summer. A site and profile that already rank mean the surge in searches after a storm finds you instead of whoever's running ads that week.
New EV, winter into January
People park a new EV in the driveway around the holidays and search for a charger installer in January. A dedicated EV charger page catches that search months before summer.
Remodel season, spring into summer
Kitchen and basement remodels stack up panel upgrades and rewiring work from April through August. Your site should already answer what a panel upgrade costs before the homeowner's general contractor asks who to call.
Sheet 09 · Questions electrical contractors ask
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Questions electrical contractors ask.

I'm licensed and busy. Why do I need a website?

Busy doesn't mean found. A homeowner with a dead outlet searches first and calls whoever answers that search, licensed or not. If your profile's thin and your site barely exists, the job goes to whoever showed up in the results, not whoever's actually qualified.

Do I need to already be a licensed electrical contractor to sign up?

Wisconsin requires an electrical contractor license to run the business, and the qualifying person on that license has to hold a Master Electrician license through DSPS. The site and automations work the same regardless of what stage your license is at.

What does it cost?

Run is $97 a month for the site, Grow is $297 a month with missed-call text-back and follow-up added, both with a 14-day free trial and a card on file. Nothing charges until day 15, and you can cancel from your account anytime.

I already have a website. Why switch?

If it doesn't name panel upgrades or EV chargers, doesn't text back a missed call, and doesn't ask for a review after a job, it's not doing the work a 2019 site was never built to do. I can rebuild it or fold your existing content in, either way it gets built during the trial.

Do I own the site if I leave?

It's month to month, cancel anytime from your account, no contract holding you in. Only want the site kept up? Run is $97 a month. Your domain and Google profile stay in your name.

Does this help with EV charger installs specifically?

That's one of the reasons Grow includes a new local page every month. EV charger and panel upgrade demand is one of the real growth lines in electrical work right now, and most electrical company sites still don't have a page that mentions either one.
Sheet 10 · Start now
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If this goes sideways, that's on me, not you.

Card on file, nothing charged until day 15. Cancel from your account anytime, and keep the site.

  • You own everything. Your domain, your listings, your ad accounts, and your content live in your accounts, in your name. Your code, your data, and your phone number are yours by contract and transfer on request, and the continuity kit you get at go-live shows your next developer exactly how. Walk away whenever you want and you keep all of it.
  • If something I built misses the scope we agreed to, I fix it at no extra charge, full stop. And every system gets its first 30 days of tuning included, measured against the goal we set together before I built it. You just answer your calls and send me your photos.